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Too many companies (and agencies) make the
mistake of trying to be “hip” when branding to
the trend setting youth audience. Instead, they can come off
as lame or insulting.
DegreesInc knows better. Marketing-savvy young adults can
smell a phony miles away. So we develop a “voice”
and personality for your brand that speaks with honesty,
knowledge and intelligence to young consumers… creating
brand loyalty that lasts.
1. Our Experience:
The DegreesInc team has been involved in action sports since
its beginning, working with events like the X Games. Brand
strategies are developed for our clients that resonates
with the youth. Our product packaging, fulfillment and
distribution channels can also help you get your new product
to market faster with integrated marketing support, packaging,
fulfillment and distribution.
2. Our Network: If
you need a top skater as a spokesperson, a well-trained and
representative street marketing team or a hot band for a
launch party, we’ll hook you up. We have solid relationships
with the top athletes, celebrities, promoters and performers
in today’s youth culture. Our creative network is continually
working to stay on the cutting edge of nontraditional and
emergent marketing techniques. We also have international
event production experience giving you access to a worldwide
audience.
3. Our Research: To understand
the youth, you must stay connected with them. Youth marketing
research, focus groups and street teams are a great start,
and we’re taking it even further with our Youth Research
Center. Our proprietary youth research facility offers us
the opportunity to interact with young consumers on a daily
basis to test products, hear about the next hot band and
see the next trends in fashion.
We have established a cornerstone in this market with trendsetting
marketing research and have continual exposure to the Echo
Boomers backed by essential youth marketing research, street
teams and focus groups stay in touch with future trends.

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